2018 Study Tour: Santa Monica, CA

October 3 - 5

Registration is now open for this fall’s BDA Study Tour to Santa Monica, California. We invite you to experience and learn from one of Southern California's hottest sub-markets.

This vibrant coastal area, a.k.a. Silicon Beach, is a magnet for creative talent, especially in the tech and interactive sectors. Local leaders there are pursuing new strategies for place making, destination branding, retail recruitment, improved mobility and connectivity, and keeping pace with affordability issues in one of the most desirable cities in North America.

Our itinerary will include knowledge sharing and lessons-learned in the local economy, and walking tours of key projects. As in the past, the delegation will enjoy a relaxed yet engaging opportunity to reflect on regional and local priorities and challenge the way we approach our own region. You’ll also gain fresh professional perspective and an even stronger network of civic and business relationships.

Registration Form + Fee

The early-bird registration fee of $425 covers one group dinner, two breakfasts and lunches, refreshments, ground transportation at our destination, and materials for the tour. After July 31, the price will go up to $475. Please note the registration fee will be non-refundable after September 7, 2018.

Register & Pay


Book your flight through Alaska Airlines and use the code ECMZ679 to receive a discount. The recommended flights for the 2018 Study Tour itinerary are:

October 3, 2018
Alaska Airlines Flight # 1158
Departing SEA @ 9:50 am / Arriving to LAX @ 12:37 pm

October 5, 2018
Alaska Airlines Flight # 617
Departing LAX @ 3:40 pm / Arriving to SEA @ 6:33 pm


The group will stay at the historic Georgian Hotel at a special group rate of $299/night. Book your room for October 3 and 4 via email or by calling 310-883-6186. The rate applies from October 1-6 and expires on September 12, 2018.

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